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Sunday, August 7, 2011

Video: This is how BMW logo came into being

Video: This is how BMW logo came into being





Most of us often wonder what does the red and white triangles on the BMW logo signify. Some people often call it the BMW ‘propeller shaft’ logo, and they relate it with the front propellers of aircraft of yore, the engines for which BMW used to make at one point in time. However true that may sound theoretically, it is not in reality. The story of the brand logo’s origin is quite different from what most of us know or perceive it to be. Here’s the real story, right from the horse’s mouth. Enjoy this lovely mini documentary.